Registration
Opening Address: Welcome to Luxury Society Keynote 2017
David Sadigh
David Sadigh | CEO and Founder, DLG | Publisher, Luxury Society
Targeting Millennials in China: A Montblanc Case Study
Pablo Mauron
Pablo Mauron | Partner and Managing Director China, DLG | Associate Publisher, Luxury Society
New Era Approach to Digital Marketing Transformation Based on User Data Insights
Max Ren
Max Ren | Senior Product Manager, WeChat Advertising, Tencent Social Advertising
Reaching Luxury Consumers With Artificial Intelligence (AI)
Charly Cai
Charly Cai | Senior Key Account Director, Baidu
Break
Achieving Record Exposure Through Social Media: A Four Seasons Hotels & Resorts Case Study
Jocelyn Phi
Jocelyn Phi | Vice President, Hotel Marketing, Asia Pacific
Generating Exposure: Opportunities for Luxury Brands
Lu Jia
Lu Jia | East China Key Account Director, Sina Weibo
Building Awareness and Loyalty Through WeChat
Elsa Wang
Elsa Wang | Head of Communications, Swarovski
Fireside Interview: Turning A Personal Brand Into A Profitable Business
Xiao Ge (Hugo) Yu•Casey Hall
Yu Xiao Ge | Founder, iDS Big Eyes (iDS大眼睛) and iSNOB
Casey Hall | Editor, Women's Wear Daily (WWD)
Unlocking the Power of Tmall for Luxury Brands
Persephonie Zhu
Persephonie Zhu | Luxury Business Solutions Director, Tmall, Alibaba Group
Closing
David Sadigh
David Sadigh | CEO and Founder, DLG | Publisher, Luxury Society
Cocktail Party