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Joseph Chan (Chief Creative Director of Buy Quickly)

Joseph Chan

Chief Creative Director of Buy Quickly

Chinese Canadian, graduated from UCLA, master of Applied Arts. He once served as creative director in BBDO, a well-known 4A advertising company in Canada and the United States, and led the team to provide advertising and brand services for well-known companies such as CocaCola, Nike and Armani. Later, he served as creative director, director of international commerce department and director of brand center of Detao group. Since 2014, it has provided excellent comprehensive brand services for Shanghai city brand, Zhejiang manufacturing brand and Xu Zheng film studio brand. Now he leads a team of 300 people to provide visual strategy and brand services for dozens of international luxury brands such as Cartier, Balenciaga, BV, Hugo Boss and Pandora.

Chester Cheng (President at Buy Quickly)

Chester Cheng

President at Buy Quickly

Previously worked in Nike's Supply Chain, Marketing and Sales Departments and had twice won the Nike Max Awards during his 13 years in the company. He joined Clarks in 2009 as Sales Director for Greater China and Korea, then Vice President of Retail, and became CEO since 2014.

Currently, as the president of Buy Quickly, leading the team to provide one-stop service for over 80 international fashion, luxury and Sports brands.

Casey Hall (China Consumer Correspondent at Reuters)

Casey Hall

China Consumer Correspondent at Reuters

An Australian-born writer, editor and author, Casey has lived in Shanghai since 2007 and spent the past decade covering China’s fast-changing consumer culture, economic realignment, luxury market, creative re-awakening and much more for publications such as Women’s Wear Daily, Forbes.com and the New York Times (International Edition). Over this time Casey has continued to improve her Chinese language abilities and now uses these skills to closely observe the country’s unique online culture and trends – her beat for Forbes.com is actually called “What’s Trending in China?”

Denni Hu (Fashion Research Analyst)

Denni Hu

Fashion Research Analyst

Denni Hu is the China Bureau Chief at WWD, one of the world's largest trade fashion publications. Before joining WWD, she previously worked as a correspondent for Bloomberg and YiMagazine. She has spent the previous eight years covering the fashion and retail scenes in China and the broader Asia market.

Yufei Jiang (Director, Advocacy & Service of B Corps China)

Yufei Jiang

Director, Advocacy & Service of B Corps China

Yufei Jiang, Director, Advocacy & Service of B Corps China, committed to promote an ecosystem for stakeholder-driven economy by building a movement of Business for Good in China.
She is an MBA graduate from INSEAD, also a mentor for CKGSB EMBA Social Innovation and Business for Good Field Class, and Industry Expert for Good Business Centre of Emlyon Business School Asia. Before joining B Corps China, Yufei has over 10 years professional work experience in Corporate Strategy, M&A.

Caroline Luo (Partner at PwC Strategy& China)

Caroline Luo

Partner at PwC Strategy& China

Caroline Luo is a Partner with PwC Strategy& China, based in Shanghai. She has nearly 15 years of working experience in strategic consulting and FMCG industry, serving clients in consumer goods and retail sectors. Caroline focuses on helping both MNCs and domestic clients on development of business growth strategy, new market entry strategy, sales and marketing strategy, omni-channel strategy, DTC strategy and operation, trade promotion management (TPM) and pricing strategy, as well as change management. She has led and developed master strategic plans and business growth plans for many consumer goods companies and retailers, helping both MNCs and domestics companies achieve profitable growth and establish competitive advantages by driving strategy into execution.

Pablo Mauron (Partner and Managing Director, China of DLG (Digital Luxury Group))

Pablo Mauron

Partner and Managing Director, China of DLG (Digital Luxury Group)

Based in China for the past ten years, Pablo leads a team of over 80 in successfully managing consulting, social media, e-commerce, CRM and creative projects for major luxury and premium brands. Working with international brand headquarters, regional, and local teams, he develops strategies and executes marketing activities that localise the global values of luxury brands to resonate with the nuances of the local market and consumers.
With over 15 years of experience in digital marketing & strategy and advertising, Pablo has advised over 100 luxury brands on their digital strategies both globally and locally.

Vuthy Penn (Special Advisor at Buy Quickly)

Vuthy Penn

Special Advisor at Buy Quickly

Vuthy Penn has been based in Asia since 2003 where he has assisted real estate developers in the planning and leasing of the retail component of their luxury positioned mixed-use development projects within Asia-Pacific, Europe and the Middle-East. Since 2015 Vuthy has focused on the China market specialising in leasing activities with the luxury groups and key independent luxury brands. Vuthy’s experience has given him wide and deep exposure to international brand heads at global level and allowed him to understand the needs, standards and nuisances of developers and brands in order to realise growth. In 2023 Vuthy was appointed special advisor to Buy Quickly.

Jacques Roizen (Managing Director, Consulting of DLG (Digital Luxury Group))

Jacques Roizen

Managing Director, Consulting of DLG (Digital Luxury Group)

Jacques oversees DLG (Digital Luxury Group)’s research and consulting business and helps brands elevate their digital strategies and digital operations in China, by adopting best practices, and designing transformation programs to accelerate performance across the Chinese digital ecosystem. Before joining DLG, he was the CEO of Pandora Greater China, an EVP at Baozun (China’s largest e-commerce operator) and the China CEO of a large fast fashion retailer. He also spent 16 years in New York, working with McKinsey and Alvarez & Marsal.

Dominique Simard (Chief Sustainability Officer at Ellassay Group)

Dominique Simard

Chief Sustainability Officer at Ellassay Group

Dominique Simard is the Founder and Chief Executive Officer of RETHINK FASHION. He is an accomplished fashion education leader in Shanghai, who has promoted, developed, and managed fashion education since 2003. Dominique is also Executive Director at the Sustainability Development Innovation Center of Shenzhen Garment Industry Association and Chief Sustainability Officer at ELLASSAY Group. Dominique has in recent years pivoted progressively toward fashion sustainability transformation to continue contributing to the local fashion industry by tackling its biggest challenge yet. Meanwhile, he completed executive programs at the University of Cambridge and the University of Oxford in circular economy, decarbonization and ESG.

Willi Sun (Head of Advisory, Consumer & Retail at KPMG China)

Willi Sun

Head of Advisory, Consumer & Retail at KPMG China

Willi has over 17 years of consulting experiences and leads KPMG China’s Consumer & Retail sector. He specializes in strategy development and execution supporting growth, market entry, and transformation. Willi is also a member of the Institute of Internal Auditors – New York Chapter and has gained the fundamentals of control risks and process implications. Willi is also part of the strategic alliance task force between KPMG and Alibaba Group in China where “new retail” innovative solutions are rolled-out to retail clients to capitalize on digital opportunities.

Alexander Wei (Editor, China at Luxury Society)

Alexander Wei

Editor, China at Luxury Society

Before joining Luxury Society, Alexander was a business journalist covering M&A, finance, technology and marketing strategy at Women's Wear Daily. He contributed articles to Financial Times, T: The New York Times Style Magazine, WSJ. Magazine and other media regularly as well. Alexander is also Research Director at DLG China.

Di Yao (Head of Legal at Google Shanghai)

Di Yao

Head of Legal at Google Shanghai

Di Yao is now acting as Head of Legal in Google’s Shanghai office. Before Google, Di worked as Head of Legal and Business Development - APAC for GoPro and Managing Associate in King & Wood Mallesons. Di graduated from SISU Law School and received his Master of Laws in Stanford Law School.

Christy Yen (Group Creative Director (China) of DLG ( Digital Luxury Group))

Christy Yen

Group Creative Director (China) of DLG ( Digital Luxury Group)

Christy is a seasoned creative with over 10 years of experience working at top advertising agencies including ADK, Havas Taiwan, Ogilvy, BlueFocus Shanghai. She has served clients across beauty, fashion, automotive and FMCG industries, including brands such as Shiseido, Hitachi, Volvo, Oreo, S. Pellegrino, The Macallan, Bottega Veneta, McLaren and Porsche. Over the course of her career, she has accumulated adequate award-winning experience with over 40 awards received, including New York Festival, Campaign Asia, One Show China, AD Stars, etc.

Tracy Zhang (President and Publisher at FTChinese.com of Financial Times)

Tracy Zhang

President and Publisher at FTChinese.com of Financial Times

Tracy Zhang is the Publisher of FTChinese.com, the FT's Chinese-language website and an important part of the FT's Asia offering. Based in Beijing, Zhang is responsible for the overall strategy and operation of FTChinese.com. In 2016, Zhang was featured in Campaign Asia Pacific’s Digital China A-List, which recognises powerful, innovative players in China’s digital industry. Before joining FTChinese.com, Zhang was deputy general manager for BusinessWeek in China. Prior to that, she was the chief representative of Dow Jones & Company in China, and also worked for Reuters.

Cynthia Zhong (General Manager, North Asia Region at Mulberry)

Cynthia Zhong

General Manager, North Asia Region at Mulberry

Cynthia is the General Manager of Mulberry England North Asia region starting in 2021. She owns 11 years of retail experience across Asia Pacific and has been managing regions including mainland China, Hong Kong SAR/Macau SAR, the Taiwan region of China, and Southeast Asia. She is the key leader of Mulberry’s omni-business model, launched since 2021. Cynthia is also a key leader of Mulberry's Made-To-Last Manifesto, which will launch in September 2023 and aims to lead the region to a net-zero business model by 2025. She has gained retail experience previously across Maison Kitsuné, Moiselle APAC, La Perla and DFS Group of LVMH. She will begin an EMBA at the University of Oxford this fall.

Isabelle Zhuang (General Manager China at Augustinus Bader)

Isabelle Zhuang

General Manager China at Augustinus Bader

Isabelle Zhuang is the China General Manager of the prestige skincare brand Augustinus Bader. She was previously the Co-Founder and Chief Operating Officer of The Beast. Before founding The Beast in 2012, she was the Commercial Director of Folli Follie China, Director at Newbridge Capital China, and Business Development Senior Manager at Sephora China. Augustinus Bader, founded in 2018, was voted as the top spot of The Greatest Skincare of All Time in the WWD Beauty Inc Awards, which are known as the "Oscars of the beauty industry."